{"id":2035,"date":"2020-10-08T20:08:37","date_gmt":"2020-10-08T20:08:37","guid":{"rendered":"https:\/\/www.turkticaret.net\/blog\/?p=2035"},"modified":"2024-08-13T07:06:01","modified_gmt":"2024-08-13T07:06:01","slug":"seo-nedir-ne-ise-yarar","status":"publish","type":"post","link":"https:\/\/www.turkticaret.net\/blog\/seo-nedir-ne-ise-yarar\/","title":{"rendered":"SEO Nedir, Ne \u0130\u015fe Yarar?"},"content":{"rendered":"

SEO a\u00e7\u0131l\u0131m\u0131, “arama motoru optimizasyonu” anlam\u0131na gelir. \u0130ngilizce kar\u015f\u0131l\u0131\u011f\u0131 olarak ise \u00a0Search Engine Optimization,\u00a0 kelimelerinin k\u0131salt\u0131lm\u0131\u015f halidir. Basit bir ifadeyle, siteniz ile alakal\u0131 aramalar i\u00e7in arama motorlar\u0131nda g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131rmakt\u0131r. Sayfalar\u0131n\u0131z\u0131n arama sonu\u00e7lar\u0131 g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc ne kadar y\u00fcksek olursa, dikkat \u00e7ekme ve potansiyel ve mevcut m\u00fc\u015fterileri i\u015fletmenize \u00e7ekme olas\u0131l\u0131\u011f\u0131n\u0131z o kadar artar.<\/p>\n

\"\"<\/p>\n

Neden \u00d6nemlidir?<\/h2>\n

Sosyal medya, \u00fccretli reklamc\u0131l\u0131k, \u00a0ve di\u011fer platformlar web sitelerine trafik olu\u015fturabilirken, organik trafi\u011fin \u00e7o\u011fu arama motorlar\u0131<\/strong> taraf\u0131ndan y\u00f6nlendirilir. \u00a0Her g\u00fcn milyarlarca arama \u00e7evrimi\u00e7i yap\u0131l\u0131yor. Bu, muazzam miktarda, trafik anlam\u0131na gelmektedir.<\/p>\n

    \n
  1. SEO’nun en \u00f6nemli i\u015flevlerinden biri g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc art\u0131rmakt\u0131r, bu da potansiyel m\u00fc\u015fterilerin sunman\u0131z gereken bir \u015feyi arad\u0131klar\u0131nda sizi bulmalar\u0131n\u0131 kolayla\u015ft\u0131rmak anlam\u0131na gelir. G\u00f6r\u00fcn\u00fcrl\u00fck do\u011frudan s\u0131ralaman\u0131zla ilgilidir. Seo s\u0131ra ile direkt ba\u011flant\u0131l\u0131d\u0131r.<\/li>\n
  2. Do\u011fru seo optimizasyonu \u00a0web sitesinin kullan\u0131c\u0131 kullan\u0131labilirli\u011fini geli\u015ftirir.<\/li>\n
  3. Kullan\u0131c\u0131lar\u0131n arama motorlar\u0131na g\u00fcvenmesi ve kullan\u0131c\u0131n\u0131n arad\u0131\u011f\u0131 anahtar kelimeler i\u00e7in \u00fcst s\u0131ralarda yer almas\u0131 web sitesinin g\u00fcvenililirli\u011fini artt\u0131rmaktad\u0131r.<\/li>\n
  4. Web sitenizin sosyal medya tan\u0131t\u0131mlar\u0131 i\u00e7in de iyidir. Web sitenizi Google <\/strong>veya di\u011fer arama motorlar\u0131nda \u00fcst sralarda, bulan ki\u015filerin sitenizi; Facebook, Instagram , Twitter veya di\u011fer sosyal medya ara\u00e7lar\u0131nda tan\u0131tma olas\u0131l\u0131\u011f\u0131 daha y\u00fcksektir.<\/li>\n
  5. Sizi rekabette \u00f6ne ge\u00e7irebilir. \u0130ki web sitesi ayn\u0131 \u015feyi sat\u0131yorsa, seo uyumlu web sitesi<\/a> daha fazla m\u00fc\u015fteriye sahip olmas\u0131 ve daha fazla sat\u0131\u015f yapma olas\u0131l\u0131\u011f\u0131 daha y\u00fcksektir.<\/li>\n<\/ol>\n

    \"\"<\/p>\n

    Web Sitenizde SEO Yapman\u0131n Faydalar\u0131<\/h3>\n
      \n
    • SEO optimizasyonu, \u00fccretli reklamlara k\u0131yasla d\u00fc\u015f\u00fck maliyetlidir. Organik SEO nispeten d\u00fc\u015f\u00fck maliyetlidir. Sadece zamana ihtiyac\u0131n\u0131z vard\u0131r.<\/li>\n
    • Daha y\u00fcksek marka g\u00fcvenilirli\u011fi ve otoritesi olu\u015fturur. Bir\u00e7ok ki\u015fi Google gibi arama motorlar\u0131na girdiklerinde bir anahtar kelime<\/strong> veya arama terimi i\u00e7in g\u00f6rd\u00fckleri ilk arama sonucuna g\u00fcvenir. Ki\u015filer, Google gibi arama motorlar\u0131nda \u00fcst s\u0131ralarda g\u00f6rd\u00fckleri \u015firketleri itibarl\u0131 olarak g\u00f6r\u00fcyorlar. Yani web siteniz g\u00fcvenilebilecek bir marka haline gelir.<\/li>\n
    • \u00c7o\u011fu insan, arama motorlar\u0131n\u0131n ilk sayfas\u0131ndan sonra ki sayfaya asla gitmez. Arama sonu\u00e7lar\u0131n\u0131n 2. sayfas\u0131na en son ne zaman gittiniz? Bu, web siteniz Google’\u0131n veya di\u011fer arama motorlar\u0131n\u0131n ilk sayfas\u0131nda yer alm\u0131yorsa, potansiyel t\u0131klamalar\u0131 ve genel organik marka bilinirli\u011fini ka\u00e7\u0131rd\u0131\u011f\u0131n\u0131z anlam\u0131na gelir. Arama motoru sonu\u00e7lar\u0131n\u0131n ilk sayfas\u0131nda olarak, s\u00fcrekli organik ziyaret\u00e7iye sahip olmu\u015f oluyorsunuz.<\/li>\n
    • Rakiplerinizden baz\u0131lar\u0131n\u0131n halihaz\u0131rda seo \u00e7al\u0131\u015fmas\u0131 <\/strong>yapm\u0131\u015f olduklar\u0131n\u0131n ve bundan tam anlam\u0131yla yararland\u0131\u011f\u0131n\u0131 bilmeniz gerekir. Bu nedenle, rakipleriniz Google’da \u00fcst s\u0131ralarda s\u0131ralan\u0131yor ise, seo teknikleri<\/strong> ile onlar\u0131 yakalamaya \u00e7al\u0131\u015fmal\u0131s\u0131n\u0131z.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"

      SEO a\u00e7\u0131l\u0131m\u0131, “arama motoru optimizasyonu” anlam\u0131na gelir. \u0130ngilizce kar\u015f\u0131l\u0131\u011f\u0131 olarak ise \u00a0Search Engine Optimization,\u00a0 kelimelerinin k\u0131salt\u0131lm\u0131\u015f halidir. Basit bir ifadeyle, siteniz ile alakal\u0131 aramalar i\u00e7in arama motorlar\u0131nda g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131rmakt\u0131r. Sayfalar\u0131n\u0131z\u0131n arama sonu\u00e7lar\u0131 g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc ne kadar y\u00fcksek olursa, dikkat \u00e7ekme ve potansiyel ve mevcut m\u00fc\u015fterileri i\u015fletmenize \u00e7ekme olas\u0131l\u0131\u011f\u0131n\u0131z o kadar artar. Neden \u00d6nemlidir? Sosyal medya, \u00fccretli […]<\/p>\n","protected":false},"author":2,"featured_media":2037,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[56],"tags":[],"_links":{"self":[{"href":"https:\/\/www.turkticaret.net\/blog\/wp-json\/wp\/v2\/posts\/2035"}],"collection":[{"href":"https:\/\/www.turkticaret.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.turkticaret.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.turkticaret.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.turkticaret.net\/blog\/wp-json\/wp\/v2\/comments?post=2035"}],"version-history":[{"count":8,"href":"https:\/\/www.turkticaret.net\/blog\/wp-json\/wp\/v2\/posts\/2035\/revisions"}],"predecessor-version":[{"id":6609,"href":"https:\/\/www.turkticaret.net\/blog\/wp-json\/wp\/v2\/posts\/2035\/revisions\/6609"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.turkticaret.net\/blog\/wp-json\/wp\/v2\/media\/2037"}],"wp:attachment":[{"href":"https:\/\/www.turkticaret.net\/blog\/wp-json\/wp\/v2\/media?parent=2035"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.turkticaret.net\/blog\/wp-json\/wp\/v2\/categories?post=2035"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.turkticaret.net\/blog\/wp-json\/wp\/v2\/tags?post=2035"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}